LUXURY AESTHETIC CLINIC BRAND AND WEBSITE DESIGN
In 2020 Vysana rebranded from Rutland Aesthetic to create a more encompassing and full-service aesthetic clinic that supported its clients.
They approached us to create a cohesive brand strategy and dynamic identity and website that would help to support their long-term vision to be a leading voice in the aesthetic industry.
Working closely with the founder Dr Sunny Dhesi, we crafted a robust strategy that helped to reframe their brand narrative and created a central message that put their clients at the heart of the practice; The Wonder of You.
We crafted an identity that celebrated and showcased the innovative, authentic and approachable nature of Vysana. This was centred around a unique brand mark that combined the V+Y+A of Vysana in an abstract form that neatly represents Vysana in an elegant monogram form. This unique symbol was then rolled out across key touch points from stationery to packing, to print as a recognisable symbol for quality and authenticity.